Responsibility
Led product definition, industrial design, selling-point planning, supplier and component decisions, samples, packaging, manufacturing coordination, and production execution, excluding software development.
A compact wearable camera designed around fast capture, magnetic chest mounting, portability, and a simple path from moment to footage.

Led product definition, industrial design, selling-point planning, supplier and component decisions, samples, packaging, manufacturing coordination, and production execution, excluding software development.
Create a differentiated proposition in a crowded action-camera category while keeping the hardware compact, understandable, manufacturable, and ready for practical content creation.
The approved direction progressed through industrial design, component and supplier decisions, samples, packaging, manufacturing coordination, and mass production.